Davis Opticians: Extending reach with a rebrand

For local, independent businesses, marketing provides a unique set of challenges. Often exposed to price pressures from larger national brands, competing on today’s high street requires a more uniquely tailored and targeted approach.

Not able to compete with brands such as Spec Savers and Vision Express on price, Davis Optometrists take a much more personable approach, where service, quality of product, specialist treatment and community feel are key to their success.

We’ve been working with Davis Optometrists; a leading Midlands based chain of independent optometrists since 2011, providing them with full service marketing and design services.